A blog post about online stores on SOTE.
Information about online stores, online sales, and the e-commerce industry. Legal aspects of conducting business online. News and updates about the SOTESHOP software.
14/04/2022
The graphics of an online store are very important. It can convince customers that the product is worth its price and that the store is trustworthy. Therefore, the graphic design of an online store should be in harmony with what is being sold in the store.
13/04/2022
Title and description often decide how many people will click on your link in search results. Prepare individual titles and descriptions not only for the main page, but also for products and categories. Use meta tags as a promotional element for your online store.
11/04/2022
The Omnibus Directive, more precisely the European Parliament and Council Directive (EU) 2019/2161 of 27 November 2019 amending Council Directive 93/13/EEC and European Parliament and Council Directives 98/6/EC, 2005/29/EC and 2011/83/EU as regards better enforcement and modernisation of Union consumer protection rules, introduces significant changes in the area of consumer protection law.
04/04/2022
A new version of SOTESHOP 8.0.6 has been released. Since the last update, we have introduced a total of 36 improvements, including an important change regarding the adaptation of the store to the EU Omnibus Directive, integration with GLS and a new Cutlery graphics for version 8.
30/03/2022
Adapting SOTESHOP to the EU Omnibus Directive. Starting in May 2022, the EU Omnibus Directive, which changes the sales conditions for consumers, will come into force in the European Union. It includes, among other things, the presentation of price history, changes in reviews and information on how to search in the store.
23/03/2022
From May 2022, the Omnibus Directive changing the sales conditions for consumers will come into force in the European Union. One of the requirements is to present the price history of goods for the last 30 days. The new law is intended to protect customers from false promotions.
17/03/2022
Use the add-ons from WebStore and instantly add new features to your store. With them, you can improve your blog, automate deliveries, add a store on Facebook, use local deliveries, trusted reviews, video gallery and many more. What's more, all add-ons worth over 18,000 PLN can be yours as part of the SOTESHOP PRO subscription without any extra charges.
16/03/2022
A new update of the newsletter has been released, which makes it even easier to create attractive messages sent to customers. With the new newsletter, you can add products and blog articles to messages in a few simple steps. All in SOTESHOP 8 standard.
15/03/2022
Through the cooperation of General Logistic Systems and SOTE, a new integration of the SOTESHOP online store with deliveries carried out by GLS has been created. Now you can quickly send a shipment directly from the order, print a label, and your customers will be able to easily track the delivery of their order.
09/03/2022
A new version of Cutlery graphics for SOTESHOP has been released in version 8. This is an improved version of the project, adapted to the changes that have appeared in version 8, including SEO and positioning improvements. Cutlery graphics are characterized by dark page colors. Check out the new graphics.
08/03/2022
Beautiful graphics in the store help to sell. It is key when making purchase decisions online. Professional graphic design speaks of the company running the store and gives the customer the assurance that their transaction will be handled at a satisfactory level and the product will meet their expectations.
04/03/2022
In collaboration with the service
furgonetka.pl an integration of the SOTESHOP online store with the services offered on the Furgonetka platform was created. Thanks to this, sellers can easily send shipments using carriers such as DHL, DPD, FedEx, InPost, Xpress Delivery, UPS and others.
03/03/2022
When selling in Poland, we can easily expand to additional markets and offer our products in the European Union, USA and other countries. Learn how to configure your store to start selling abroad.
01/03/2022
New versions of SOTESHOP 8.0.5 and SOTESHOP 7.8.6 have been released. Since the last update, we have introduced a total of 20 improvements in both versions, including a new and improved newsletter module and Argento and Giallo graphics for SOTESHOP 8.
27/02/2022
To support Ukraine and oppose the war, we are starting a campaign to block Russia in online stores and e-commerce companies. These are tens of thousands of companies that reach millions of users, including from Russia. Let's say no to violence. Together we can do more.
26/02/2022
SOTESHOP online store has an integration with Google Shopping catalog, which is part of Google Merchant Center. Thanks to this integration, you can easily export products to the Google catalog. Find out how to use the integration with Google Shopping to promote your offer.
25/02/2022
A well-run newsletter is one of the most important sales channels in an online store. Learn how to send a professional newsletter and measure its effectiveness in an online store.
24/02/2022
SOTESHOP 8 is currently the fastest growing e-commerce platform in Poland. Since the release of SOTESHOP 8 in October 2021, there have been as many as 252 updates, and in the whole of last year we released a total of 383 updates to SOTESHOP.