A blog post about online stores on SOTE.
Information about online stores, online sales, and the e-commerce industry. Legal aspects of conducting business online. News and updates about the SOTESHOP software.
We have added new features for integration of the store with GLS shipments. Many of them were requested by our customers, for which we are very grateful. We encourage you to update the store and take advantage of the improvements.
The graphics of an online store are very important. It can convince customers that the product is worth its price and that the store is trustworthy. Therefore, the graphic design of an online store should be in harmony with what is being sold in the store.
Title and description often decide how many people will click on your link in search results. Prepare individual titles and descriptions not only for the main page, but also for products and categories. Use meta tags as a promotional element for your online store.
The Omnibus Directive, more precisely the European Parliament and Council Directive (EU) 2019/2161 of 27 November 2019 amending Council Directive 93/13/EEC and European Parliament and Council Directives 98/6/EC, 2005/29/EC and 2011/83/EU as regards better enforcement and modernisation of Union consumer protection rules, introduces significant changes in the area of consumer protection law.
A new version of SOTESHOP 8.0.6 has been released. Since the last update, we have introduced a total of 36 improvements, including an important change regarding the adaptation of the store to the EU Omnibus Directive, integration with GLS and a new Cutlery graphics for version 8.
Adapting SOTESHOP to the EU Omnibus Directive. Starting in May 2022, the EU Omnibus Directive, which changes the sales conditions for consumers, will come into force in the European Union. It includes, among other things, the presentation of price history, changes in reviews and information on how to search in the store.
From May 2022, the Omnibus Directive changing the sales conditions for consumers will come into force in the European Union. One of the requirements is to present the price history of goods for the last 30 days. The new law is intended to protect customers from false promotions.
Use the add-ons from WebStore and instantly add new features to your store. With them, you can improve your blog, automate deliveries, add a store on Facebook, use local deliveries, trusted reviews, video gallery and many more. What's more, all add-ons worth over 18,000 PLN can be yours as part of the SOTESHOP PRO subscription without any extra charges.
A new update of the newsletter has been released, which makes it even easier to create attractive messages sent to customers. With the new newsletter, you can add products and blog articles to messages in a few simple steps. All in SOTESHOP 8 standard.
Through the cooperation of General Logistic Systems and SOTE, a new integration of the SOTESHOP online store with deliveries carried out by GLS has been created. Now you can quickly send a shipment directly from the order, print a label, and your customers will be able to easily track the delivery of their order.
A new version of Cutlery graphics for SOTESHOP has been released in version 8. This is an improved version of the project, adapted to the changes that have appeared in version 8, including SEO and positioning improvements. Cutlery graphics are characterized by dark page colors. Check out the new graphics.
Beautiful graphics in the store help to sell. It is key when making purchase decisions online. Professional graphic design speaks of the company running the store and gives the customer the assurance that their transaction will be handled at a satisfactory level and the product will meet their expectations.
In collaboration with the service furgonetka.pl
an integration of the SOTESHOP online store with the services offered on the Furgonetka platform was created. Thanks to this, sellers can easily send shipments using carriers such as DHL, DPD, FedEx, InPost, Xpress Delivery, UPS and others.
When selling in Poland, we can easily expand to additional markets and offer our products in the European Union, USA and other countries. Learn how to configure your store to start selling abroad.
New versions of SOTESHOP 8.0.5 and SOTESHOP 7.8.6 have been released. Since the last update, we have introduced a total of 20 improvements in both versions, including a new and improved newsletter module and Argento and Giallo graphics for SOTESHOP 8.
To support Ukraine and oppose the war, we are starting a campaign to block Russia in online stores and e-commerce companies. These are tens of thousands of companies that reach millions of users, including from Russia. Let's say no to violence. Together we can do more.
SOTESHOP online store has an integration with Google Shopping catalog, which is part of Google Merchant Center. Thanks to this integration, you can easily export products to the Google catalog. Find out how to use the integration with Google Shopping to promote your offer.
A well-run newsletter is one of the most important sales channels in an online store. Learn how to send a professional newsletter and measure its effectiveness in an online store.
SOTESHOP 8 is currently the fastest growing e-commerce platform in Poland. Since the release of SOTESHOP 8 in October 2021, there have been as many as 252 updates, and in the whole of last year we released a total of 383 updates to SOTESHOP.
A new version of the "Newsletter" for the online store SOTESHOP 8 has been released. New template, easier and more advanced message editing, creating copies, open, click and conversion tracking reports. All included as standard.
We have prepared two new partner programs: Standard and Premium, thanks to which our partners, and even our customers, can earn on SOTE products. Just share the link and earn on any sale or offer your customers a SOTESHOP online store with a high discount.
A new version of the Giallo graphics for SOTESHOP has been released in version 8. This is an improved version of the project, adapted to the changes that have appeared in version 8, including SEO and positioning improvements. Check out the new graphics.
With the introduction of version 8, we have changed our offer for SOTESHOP, but for customers who have been with us for years, we always have special conditions. Check your individual discount for your store.
A new version of the Argento graphics for SOTESHOP has been released in version 8. This is an updated version of the project that was available in version 7. We have added the changes that came out in version 8, including the latest SEO improvements for the blog and positioning.
Movie, a walk, a small gift, a love letter - Valentine's Day is quickly approaching. Skeptics will say: "It's not our holiday, and it's commercialized." It is worth remembering, however, that its origin dates back to ancient Rome, and the Church made a significant contribution to its dissemination.
Before the page is displayed to the user in the browser, it must be generated on the server side. The shorter the page is generated, the faster it is transferred for display in the browser. FastCache is a very fast page generation system, even 100x faster. It is a standard in all SOTESHOP stores.
SOTESHOP online store has an integration with the price comparison website Ceneo, which allows you to easily export products to the comparison. Find out how to additionally use the integration with Ceneo to promote your store.
Integrate your store with Favi.pl and add products to the interior design catalog. Integration with Favi is available for both version 7 and 8 stores. With the additional application you can reach new customers and track their entries from the catalog (in SOTESHOP 8 version).
Web API allows for an easy way to extend the functionality of both an online store and other web applications. We can use it to send product data, orders and easily integrate software from different vendors.
New versions of SOTESHOP 8.0.4 and SOTESHOP 7.8.5 have been released. Since the last update, we have introduced a total of 23 improvements in both versions, including further improvements to the blog in version 8 and notifications in the store panel.
We have added 8 notifications to the SOTESHOP administrative panel. If a new order, payment, review or a change in shop configuration is required, an information message will appear. Notifications are available as standard for all shops.
The new version of the blog in the SOTESHOP 8 online store is much better for article positioning, but that's not all. We have added to the WebStore an add-on containing further blog enhancements that additionally support the SEO of products and categories.
With the new year, a tax revolution called officially "Polish Order" also comes into force. There are many changes, some less, some more beneficial. Let's answer the question, however, what does the Polish Order actually mean for entrepreneurs?
The price of an online store depends on many elements. In this article we present different billing models, additional costs and we will try to answer how much an online store really costs per year.
For merchants, this is a difficult time. After the holiday expenses, people are counting every penny. Yet there is a tried and tested way to attract them to the stores. Sales, which sometimes come with huge discounts. In Anglo-Saxon countries, they start on the second day of the holidays, and the sources of the so-called "Boxing Day" according to some historians go back to the deep Middle Ages.
New versions of SOTESHOP 8.0.3 and SOTESHOP 7.8.4 have been released. Since the last update, we have introduced a total of 26 improvements in both versions, including an update to Allegro for version 8 and a new version of the blog with better SEO and support for positioning.